Dan Ruettiger will deliver the opening-day presentation at the 2012 Dealer Expo and American V-Twin Dealer shows, Feb. 17-19 in Indianapolis. You might know him better as Rudy. In the 1970s, on a gridiron in South Bend, Ind., Ruettiger carved his name into the history books. It took him 27 seconds to do it, preceded by years of hard work, preparation, and fortitude. Read more.