1967 Harley-Davidson Ad

Harley-Davidson was still very much about touting its racing accomplishments in 1967 as this race program ad shows. It features the legendary Bart Markel road racing of all things (Markel was much more known for his flat tracking rather than road racing skills) en route to winning the 1966 AMA Grand National Championship. Also shown on the bottom is George Roeder who set a land speed class record of 176.817 mph in the flying mile. Impressive considering his streamliner was powered by a “standard” Harley-Davidson 250cc Sprint CR engine. Another thing that stands out in this ad is the lack of Haley-Davidson branding. No logo, and even the name Harley-Davidson isn’t really featured prominently. The mid-1960s was definitely a simpler time in motorcycling.

Harley-Davidson was still very much about touting its racing accomplishments in 1967 as this race program ad shows. It features the legendary Bart Markel road racing of all things (Markel was much more known for his flat tracking rather than road racing skills) en route to winning the 1966 AMA Grand National Championship. Also shown on the bottom is George Roeder who set a land speed class record of 176.817 mph in the flying mile. Impressive considering his streamliner was powered by a “standard” Harley-Davidson 250cc Sprint CR engine. Another thing that stands out in this ad is the lack of Haley-Davidson branding. No logo, and even the name Harley-Davidson isn’t really featured prominently. The mid-1960s was definitely a simpler time in motorcycling.

Harley-Davidson was still very much about touting its racing accomplishments in 1967 as this race program ad shows.

4 thoughts on “1967 Harley-Davidson Ad

  1. Is Bart roadracing without gloves? The riding techniques are also very different, no haning off, inside foot down, and boot sole worn to an angle from pavement contact.

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  2. Didn’t even notice that until you mentioned it. Now I’m wondering if this photo was from an actual race or just a photo session. I can’t believe you could race without gloves even then.

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  3. Oh yeah, no one, including me used gloves back then. Why? Because there weren’t any “motorcycle racing” gloves available. The only gloves around were too thick(for street riding)and you couldn’t feel anything.

    Check out the super skinny front tire on that 750cc H-D!

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