(NEWS RELEASE)
GRAND OPENING – THURSDAY EVENING, NOVEMBER 3rd
Los Angeles, CA – Friday, October 14, 2011 – Troy Lee Designs, a leader in motorsports enthusiast products, is happy to announce the opening of a flagship boutique and design center. This unique, and one-of-a-kind Boutique & Design Center feature the Troy Lee Designs sportswear line, which encompasses premium tee’s to jeans and the name sake’s higher end line – the Steve McQueen line.
Capturing the essence of the active California lifestyle, The Troy Lee Designs Boutique & Design Center also features a selection of TLD bicycle wear and touts some of the most exciting motorcycle memorabilia from some of the greatest names in racing history!
Located in the heart of Laguna Beach at 380 Glenneyre Street, Suite A, Laguna Beach, CA 92651, the Grand Opening celebration takes place November 3rd, 2011 from 5:00 PM to 9:00 PM culminating with an exclusive first-hand showcase of the Boutique & Design Center with Troy Lee himself. The evening features meet and greets and autograph signings with motorsports stars and standouts Oriol Servia and from the Troy Lee Designs/Lucas Oil/Honda team — Christian Craig, Travis Baker, Cole Seely and Tarah Geiger. Other guests expected include motorcycling legend On Any Sunday’s Malcolm Smith and Hollywood icon Easy Rider’s Peter Fonda.
The Troy Lee Designs Laguna Beach Boutique & Design Center is open Sunday through Saturday from 10:00 AM to 8:00 PM PST. Store phone is: 949-715-8142 troyleesportswear.blogspot.com.
Check out the just released TLD Boutique & Design Center preview and tour: http://www.youtube.com/watch?v=P0rGezxY-6E
About Troy Lee Designs
For more than 30 years, Troy Lee Designs has been customizing helmets “For The World’s Fastest Racers.” Our relentless commitment to creating products that exceed the cutting edge style, design and quality, has given us the reputation as an innovator in many different racing fields. Troy Lee Designs has since expanded into a full force operation, offering a complete product line including helmets and gear, to sportswear and our full line of Premium Protection products.
LIKE us on facebook.com/troyleedesigns.tld
FOLLOW us on twitter @troyleedesigns
Rider Files 